Surrogate advertise,Mobile advertise and Online advertise.

§ Surrogate advertise, Mobile advertise and Online advertise:-

·      Surrogates advertise:-

                              This type of advertising from a social point of view, surrogate advertisements have harmful impact on society. Because audience to became consumers like youth, teenagers. Surrogate advertisements are the smartest way to get the message under unfavorable conditions.

 We are hearing statements like surrogate advertisements are now banned and can’t be used to promote product behind a product. But actually fact is they are prominent and increasing day by day. The product like Gutkha Ads like Mera No. 1 and Khub Jamnga Rang etc…

 Surrogate advertising can be defined as duplicating the brand image of one product extensively to promote another product of the same company. The major players who use surrogate advertising as their strategically promotion elements like, Kingfisher, Bacarall.

Ban Surrogate advertisements of Tobacco have strong influence on our life and surrogate advertisements of tobacco and liquor products are not actually promoting use of such product but causing a server damage of public’s health.

         

·      Mobile Advertise:-

Mobile advertising they found that the mobile ads increased purchase intent far high involvement products. Display ads products are more effective. Advertising try to create new experience for the target audience through below the line activities to reach more people. They use other factors like personal, situational, quality, customer satisfaction and trust, brand loyalty. Advertiser should be careful when evaluating the attention to more enjoyable than standard ads, content is more relevant, similar to enjoyable ads on T.V. have to watch to find out what is advertised. 

Types of advertising: SMS ads, search ads, web display and app display ads, social media marketing, web banner advertising etc…

Mobile advertising for: Marketing, Advertising for banners. In mobile advertising, two types of ads like text and image. Mobile ads attract and retain new customers. In advertising, high involvement are important because they sales by leading potential customers to see convincing product benefits and offers.

 Mobile advertising is officially the fastest growing domain at the moment an important reality that needs serious consideration.

Display advertising conveys their message visually using text, logos, animations, photographs, videos or other graphic. Mobile advertising is ad copy delivered through wireless devices such as smart phones, tablet.

·      Online Advertise:-

Online advertising is powerful tool of having a direct relation with customers. Online advertising make marketing like social media marketing, content marketing, email marketing, web advertisement.

 We can choose advertising methods like banners advertising and contextual advertising to get maximum information about product on any thinks.

  Online advertising put be smart ads, banners ads, clickable graphics, text ads, clickable text links, automatically get and insert ads. In online ads their aims is to attract visitors convert visitors to customers, retain and grow customers and optimizes.

 Online ad campaigns are more capable of bringing the most excellent response from the targeted audiences than other forms of media. Through Online ads, make business deals and relationships with other companies and communities. 

Web banners typically are graphical ads displayed within a web page. Banners ads can use rich media to incorporate audio, video, animation or other.