Thursday, 23 January 2014

Distinguish between Classified and Display advertisements.

  Distinguish between Classified and Display advertisements.  
                               
Advertisements are nowadays   means to attract mass.
Advertisements are of many types.
Today I would discuss about classified ads and display ads.









Advertisement gives us the information about the different products available in the market vehicles and electronic items ads cover most of the ads in television and newspaper.  Display advertising is a type of advertising that typically contains text, logos, drawing, photographs or other images, location maps, and other similar items.
Classified advertising is text advertising where all the ads are presented together in a categorized list like, homes for sale, special appointment supplements, selling property, kitchen appliances,  properties for rent, public notice, education admission notices, cars for sale, a job recruitment, furniture, personals, public announcements. 


Display advertising also appears on the internet as a form of online advertising. Display advertising appears on web pages in many forms, including with banner ads, example, like web page of Google, Wikipedia.
  



Most of the classified advertising is cheaper than the unit of display advertising. But it is true classified advertising’ is much greater than for display advertising. Display advertising is generally used by businesses and corporations towards promotion of their goods, special purpose and services for consumers. Classified advertising are text only and charged by the word or line. Display ads usually use of color and art. Advertising can designed with color and big founts for the mass audiences of newspapers. 


Display advertising are more expensive then classified advertising. Classified advertising are generally seen only by the people who can interested in the specific purpose. While display advertising is try to capture the attenuation of masses or readers. Display advertisements are also used where text is more appropriate ands also a good effective of the readers, examples like education messages, for business purpose, commercial messages, about corporation’s headlines. In classified advertising appears in a section and it is text based, and also available in a limited advertising selection. A single page of classified advertising may be earning as much money as two, four or even nine or ten pages of display advertising. An advertisement tries to catch each and everyday’s eye. Usually people avoided to see the advertise which are not useful to them. But when they are interested in buying or knowing about the product they go through the ads intensively. Mostly people try to get the difference between the prices of different companies for the same products.
                                      
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1 comment:

  1. Hi, Nice & Informative article. Display Advertising Agency is one of the best practices nowadays most of the organizations from startup to big brands are using. It's very helpful in showcasing our business to the right person in right time. Very nice article.

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